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The Acura RDX Continues to be the Right "Right Sized" SUV for Today's World


In tough economic times, choosing the right vehicle has never been more important. Blending a smart balance of sport and utility, the 2011 Acura RDX offers a "right sized" package matched with a turbocharged powertrain and the available sure-footedness of Acura's acclaimed Super Handling All-Wheel Drive? - all wrapped in supple luxury.

The evolution of the luxury performance SUV took a significant leap forward with the arrival of the Acura RDX turbocharged crossover vehicle. The quick response of power from Acura's first-ever turbocharged engine along with the breakthrough technology of SH-AWD? combine to deliver adrenaline pumping performance in an efficient SUV package.

"The RDX has always offered a unique mix of great performance, good utility, lots owner relevant technology and sharp looks," said Jeff Conrad, vice president of Acura sales. "The availability of a 2WD model with improved fuel economy and a lower price also makes the 2011 RDX an exceptionally smart choice."

The RDX continues to be the compact luxury SUV of choice for drivers with energetic lifestyles who need a responsive and sporty vehicle with plenty of utility and leading edge styling. With two models available in two trim choices, the 2011 RDX offers something for everyone. The RDX comes standard with a two-wheel-drive drivetrain which is appealing to those who live in warmer climates and who don't need the all-weather capability all-wheel drive offers. For those looking for sportier performance or all-weather capability, the RDX with SH-AWD® will be right choice for them. Both models come standard with a wide array of features and available is the Technology Package.

Externally, the 2011 RDX has an aggressive, sporty appearance thanks to bold front and rear fascias, Acura's signature grille, pronounced wheel arches, 18-inch 10-spoke aluminum wheels and upscale trim accents. On the inside, the RDX makes use of a rich blend of leather, artful stitchwork and flowing curves- paired with lots of cutting edge technology.

True to Acura's leadership in the application of advanced technology, the RDX incorporates a class-leading array of features that keep passengers informed, entertained and in control. Every RDX features as standard Bluetooth® HandsFreeLink® connectivity with Bluetooth®audio capabilities, a 7-speaker Acura Premium Sound System and a USB port that allows the connection (and charging) of items such as an iPhone® or iPod®. For those who want to be even more connected to the world around them, an available Technology Package includes the Acura Navigation System with Voice Recognition?, AcuraLink Real-Time Traffic with Traffic Rerouting?, and AcuraLink Real-Time Weather? with radar image maps.

Based on Acura's "Safety Through Innovation" initiative, the RDX incorporates leading safety technologies including Acura's renowned Advanced Compatibility Engineering? (ACE?) body structure, a wide array of airbags (including front, side and side curtain airbags), Vehicle Stability Assist ? (VSA?), ABS with Brake Assist, and front seats with active head restraints.

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A STRONG TRACK RECORD OF SAFETY




Acura believes driving a luxury car should be a highly enjoyable experience. And while we tend to dwell on the more exhilarating aspects of our vehicles, we consider your safety a top priority. The result is a model lineup with a full roster of safety-related accomplishments.

For the 2009 model year, Acura was the first car company to receive a Top Safety Pick designation from the Insurance Institute for Highway Safety (IIHS) for every one of its vehicles. All five 2009 Acura models, both passenger cars and SUVs, earned "Good"-the highest score possible-on frontal offset, side impact and rear crash protection tests. The "Good" scores continued for all tests conducted on 2010 models.

For both the 2009 and 2010 model years, Acura was the only luxury brand to receive five-star crash safety ratings from the National Highway Traffic Safety Administration (NHTSA)* for all of its models pursuant to NHTSA's New Car Assessment Program's front and side impact crash tests.

Learn more about Acura's safety commitment, active and passive safety, and the systems designed to help keep you secure.

* Government star ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment program (www.safercar.gov). Model tested with standard side-impact airbags (SABs).

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THE HIGHEST EXPECTED RESALE VALUE OF ANY LUXURY BRAND

2009 Residual Value Award - Automotive Lease Award

Precision engineering. Meticulous craftsmanship. Forward-looking technology. Acura prides itself on building vehicles that stand the test of time. And as the winner of the 2009 Automotive Lease Guide (ALG) Residual Value Award for Overall Luxury Brand,* Acura vehicles have earned the distinction of having the highest expected resale value of any luxury brand.


*Based on ALG's 2009 Residual Value Award for a luxury brand
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ABOUT ACURA

Acura has been setting new standards in automotive design and engineering for two decades through bold innovation, a refined sense of aesthetics, and precision manufacturing. By introducing groundbreaking technologies like Super Handling All-Wheel Drive? (SH-AWD®), Variable Valve Timing and Lift Electronic Control (VTEC®), and Advanced Compatibility Engineering? (ACE?) structural design, Acura has continually redefined the state of the art.

The result is a stunning vehicle lineup with exhilarating performance, unsurpassed comfort and safety features-with the most exacting attention to details. And the extreme care that Acura gives to the making of each automobile extends into the community and environment as well.

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THE ENVIRONMENT


CONSERVATION.COMMITMENT.CARE
Acura stands firmly committed to the efficient use of resources, materials and energy to help preserve Mother Nature for generations to come. Greener cars and greener car-making demonstrate a determination to fulfill our environmental responsibility. Trim aerodynamic design, increased fuel efficiency, and lower emissions grace every Acura vehicle to help protect our air, water, and soil. And landmark green initiatives have established our manufacturing operations as leaders in the efficient use of natural resources with minimal impact on the environment. Extensive pollution control measures create an advanced environmentally friendlier factory at the plant in Lincoln, Alabama, keeping it in harmony with the natural surroundings. Aggressive research and development enhances our efforts to become a leader in environmentally sound automobile manufacturing. Recognizing the impact it has on the environment, Acura constantly strives to build better automobiles, and a better environment.
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TOP SAFETY PICK

Acura is the only luxury automobile manufacturer to have all its models declared an Insurance Institute for Highway Safety (IIHS) "Top Safety Pick." Each earned IIHS' highest rating for frontal offset, side, and rear impact tests.

PRESS RELEASE:
Acura Achieves Another Historic First in Safety Testing

Entire Acura Line-up Receives Top Safety Ratings from NHTSA and IIHS for Crash Worthiness

For the first time in the history of automotive safety crash testing, an automobile nameplate has simultaneously earned top government and IIHS safety ratings for every vehicle in its line-up.

On March 25, 2009, the National Highway Traffic Safety Administration (NHTSA*), as part of its New Car Assessment Program (NCAP) testing, awarded the all-new 2009 Acura TL performance luxury sedan a 5-Star rating - its top rating - for side impact crash safety for both front and rear passenger seating positions. In earlier NHTSA testing, the 2009 TL achieved top safety ratings (a 5-Star rating for frontal crash performance for both driver and front passenger along with a 5-Star rating for Rollover resistance) meaning the 2009 TL now ranks as a top performer in all governmental safety ratings.

In November 2008 the Insurance Institute for Highway Safety (IIHS) awarded the 2009 Acura TL performance luxury sedan its top safety rating of "GOOD" for Frontal Offset Crash Test, Side Impact Crashworthiness Evaluation (SICE) and Rear Crash Evaluation. Furthermore, all Acura vehicles employ Vehicle Stability Assist? (VSA®), an electronic stability control system that, when combined with GOOD ratings in Frontal, Side and Rear crash protection allow every 2009 Acura model to earn the IIHS' prestigious TOP SAFETY PICK rating.

"Acura's achievement means that no matter which Acura model buyers choose, they're getting a high level protection for the most common types of real-world crashes," said IIHS president Adrian Lund.

The 2009 TL's top safety ratings, combined with the rest of the Acura line-up's top safety ratings from NHTSA and IIHS, mark the first time in history that an automotive nameplate has achieved top honors for front, side and rear crash worthiness for all of the vehicles in its lineup.

"No other automotive brand has accomplished what Acura has, nor can make the safety claims that Acura can," said John Mendel, executive vice president of automobile sales. "When consumers think safety, they really should think Acura."

The NHTSA and IIHS safety ratings are a direct result of Acura's "Safety Through Innovation" initiative that is based on the brand's commitment to leadership in safety. The initiative's goal is for all Acura models to provide a high level of occupant protection along with injury mitigation to pedestrians, as well as increased crash compatibility with other passenger vehicles - regardless of vehicle size or price.

For 2009, all Acura models include as standard equipment the Advanced Compatibility Engineering? (ACE?) body structure along with a host of other standard safety equipment including Vehicle Stability Assist? (VSA®), anti-lock braking system (ABS), dual-stage/dual-threshold front airbags, front-side airbags with passenger side Occupant Position Detection System (OPDS), side airbags for all outboard seating positions, front seats with integrated active head restraints, front seatbelts with automatic tensioning system and load limiters, Tire Pressure Monitoring System (TPMS) and Daytime Running Lights (DRL).

Acura's ACE? body structure is designed to help absorb the energy of a frontal crash, while also helping to minimize the potential for an "under-ride" or "over-ride" phenomenon that can occur during frontal impact with a significantly larger, smaller, higher or lower vehicle. ACE? channels frontal crash energy to both upper and lower structural elements, including the floor frame rails, side sills and A-pillars. These specially engineered load pathways help distribute frontal impact forces through a greater percentage of the vehicle's total structure and away from the passenger compartment.

Acura engineers have the advantage of being able to utilize two ultra-sophisticated crash test facilities, including the world's first indoor multi-directional car-to-car crash testing facility, located in Tochigi, Japan. This facility has played a crucial role in the development of enhanced designs for occupant and pedestrian safety as well as vehicle-to-vehicle compatibility.

Acura engineers also utilize the company's Raymond, Ohio, Automotive Safety Research Facility to perform advanced testing on all U.S.-developed models. The facility features the world's first pitching test sled, which aids efficiency by enabling economical, repeatable and quick crash test simulations with certain interior safety components (such as seats and seatbelts) prior to conducting a crash test with an actual vehicle. The lab also features one of the world's highest resolution impact barriers, which enables precise measurement of the distribution of impact load forces on a vehicle allowing for even more advanced vehicle designs.

Acura has been the first to market on many safety technologies including: the first production vehicle in the U.S. to offer a 4-channel anti-lock braking system; the first car to have dual-stage driver- and passenger-side airbags; the first luxury SUV to receive a 5-Star crash safety rating from NHTSA; and the first production vehicle to offer Occupant Position Detection System (OPDS) that varies the deployment of the passenger side airbag depending on the occupant's body location.

As part of its commitment to improving safety for all road users, Acura has also led the U.S. industry in the application of features designed to reduce injuries to pedestrians in a collision (such as collapsible hood hinges and breakaway windshield wiper pivots) with a focus on reducing severe head injuries which account for 60 percent of pedestrian fatalities. In addition, the company sought to better understand the dynamics of pedestrian collisions, thus it developed the POLAR II safety test dummy which is widely recognized as the world's most advanced pedestrian safety test dummy.
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News and Events

The Acura RDX Continues to be the Right "Right Sized" SUV for Today's World
In tough economic times, choosing the right vehicle has never been more important. Blending a smart ...
A STRONG TRACK RECORD OF SAFETY
Acura believes driving a luxury car should be a highly enjoyable experience. And while we tend to dwell ...
THE HIGHEST EXPECTED RESALE VALUE OF ANY LUXURY BRAND
2009 Residual Value Award - Automotive Lease Award Precision engineering. Meticulous craftsmanship. ...
ABOUT ACURA
Acura has been setting new standards in automotive design and engineering for two decades through bold ...
THE ENVIRONMENT
CONSERVATION.COMMITMENT.CARE Acura stands firmly committed to the efficient use of resources, materials ...
TOP SAFETY PICK
PRESS RELEASE: Acura Achieves Another Historic First in Safety Testing Entire Acura Line-up Receives ...
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